About Us

Every business has a background and storyline, so here is ours.

 I starting loving Texas BBQ at a very young age. I wanted to learn how to do it and make it a mouthwatering experience. My first few attempts were horrible. No TikTok, You Tube or BBQ classes existed, so you basically had to learn on your own or find a Pitmaster. Of course, being hardheaded I ventured to figure it out. I succeeded and really thought my finished product was great. All my friends and neighbors told me so. Don't they always!

 So, in 1989 I decided to enter a Competition with only 8 teams competing and actually finished pretty well. Then it really began. I was definitely hooked on it, but my problem was being consistent enough for competitions was harder than I thought. I had several of the older cooks take me under their wing and teach me a few tricks but, I still wasn't consistent. I couldn't find a seasoning product I really liked that would Wow the judges. So, I started making my own. I started getting 1st place wins and eventually an Overall Grand Champion.

Back then there wasn't a whole lot of products on the market.

Well, one product I developed led to another and so on. 

After decades of competing and still competing today, I have won more than my share of titles. World, National, State and local competitions. My products alone have won many individual awards on their own.

I have Brand Ambassadors competing all over the world with my products and winning titles of their own. If they can "Trust in the Dust", so can you.

Danny Helms

Owner Barbque Xtreme